PLUMP IT UP: the nutrient-rich, plump-it-up power of this hair care infused with Pro Vitamin B7 biotin and collagen helps give each strand of hair a beautiful boost, this dynamic duo will leave your hair feeling thicker, fuller, and looking oh, so healthy FULL AND SHINY: after just one use, strands feel thicker and look fuller; this shampoo helps to thicken and texturize any hair type; immerse your skinny strands in this super volumizing formula to create fuller looking, shiny hair; beauty, pure and simple HOW TO USE: apply shampoo generously to wet hair, massage into a lather through to ends, then rinse the hair thoroughly; after shampooing, follow with a volumizing conditioner to keep your locks looking thick, full, shiny, smooth, and healthier than ever BEAUTY, PURE AND SIMPLE: induge your hair the way nature intended with ANOVIA commitment to sustainable ingredients; we’ll never ask what you want to fix about your hair, we just want to know what you love about it, so that we can make you love it even more ROCK WHAT YOU GOT: the hair you have makes you, you; be proud of those unique locks; here at ANOVIA , unattainable looks don’t inspire us but originality does, that’s why we love being different; we approach beauty in our own way, and we hope that you will too   Made in UK